Bruce Goldberg
From MarketsWiki
| Bruce Goldberg | |
| |
| Occupation | Chief Marketing Officer |
|---|---|
| Employer | International Securities Exchange |
| Location | New York |
| Web site | http://www.ise.com |
Bruce Goldberg is the chief marketing officer of the International Securities Exchange (ISE). He is responsible for brand management, business development, research and corporate affairs, education and member relations[1].
Background
Prior to joining the ISE, Goldberg held marketing and sales management positions in companies ranging in size from Fortune 100 companies to start-ups. From 1989 to 1996, he was with the Chicago Board Options Exchange, where he was vice-president of retail marketing and sales and developed the concept and marketing plan for LEAPS. Goldberg was also responsible for new product development and rollouts, establishing strategic direction for the marketing department, developing communications and educational materials, and was a co-founder of the Options Industry Council.
Goldberg has also held senior marketing positions with Procter & Gamble, Frito-Lay and Pizza Hut.
Education
He has an MBA in Marketing-Finance from Cornell University and a B.S. in psychology from Union College.
References
- ↑ ISE Executive Bios. International Securities Exchange. Retrieved on December 11, 2007.


