CNBC
From MarketsWiki
| CNBC | |
| |
| Founded | 1989 |
|---|---|
| Headquarters | Englewood Cliffs, NJ, USA |
| Key People | President Mark Hoffman |
| Employees | 400 |
| Products | Global business news for cable television |
| Web site | http://www.cnbc.com |
CNBC, owned by General Electric like its network-TV parent NBC, is the world's best-known cable brand in business news and claims a global reach of 340 million households. Its signature programs and reporters have become part of market watchers' daily landscape over the past two decades.
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Contents |
History
CNBC was launched in April, 1989 and now reaches 340 million homes around the world, including 95 million in the U.S. and Canada with a median net worth of $1.2 million. [1] It has branched out from its original New Jersey headquarters to operating bureaus at six separate U.S locations plus London and Singapore.
CNBC had estimated sales of $43.8 million [2] in 2007 and was dsescribed recently as one of NBC Universal's "highly profitable" channels. [3] Growth at CNBC and other NBC cable channels were the main drivers of NBC Universal's 7% profit rise from 2006 to 2007, the IHT report noted, while GE and NBC executives continue to scotch rumors that NBCU and the cable channels are on the block.
Well-known programs
- Squawk Box
- Power Lunch
- Closing Bell
- Fast Money
Popular commentators
- Maria Bartiromo
- Donny Deutsch
- Jim Kramer
- Ben Stein
Key People
Mark Hoffman was appointed President of CNBC in February, 2005 after serving almost four years as President and General Manager at NBC affiliate station WVIT/NBC30 in Connecticut [4] He reports to NBC Universal CEO Jeff Zucker.
Latest News
CNBC further expanded its penetration in May 2008 by agreeing to provide on-line financial news video content to web portal AOL's Money and Finance channel. The deal will give AOL advertisers access to CNBC, CNBC.com and AOL in a single hit. [5] CNBC had previously entered another web-based content deal with AOL rival MSN Money that fell apart in 2006.
References
- ↑ About CNBC. CNBC.com. Retrieved on May 21, 2008.
- ↑ Full Company Description for CNBC. Hoovers.com. Retrieved on May 21, 2008.
- ↑ GE chairman rejects talk of selling NBC. International Herald Tribune. Retrieved on May 21, 2008.
- ↑ Executive Biography: Mark Hoffman. Hoovers.com. Retrieved on May 21, 2008.
- ↑ CNBC’s Content To Serve As Backbone For AOL Money & Finance. Paidcontent.org. Retrieved on May 21, 2008.
